Bred from the lines of the award winning ‘Rubinstern’, this selection produces bright white flowers with an orange-yellow cone and horizontally held petals. They appear on upright stems from midsummer to early fall. This is a sturdy, long-lived variety that is a vigorous grower in the landscape.

This plant has a very nice bushy habit and exhibits the same great vigor as the popular Echinacea ‘Sunrise’. Praised for their cheerful brightly colored flowers, coneflowers are a mainstay in today's garden. Be sure to leave some spent blooms on the plants in the fall because their seeds provide winter food for finches and other birds. The dried seed heads also provide architectural interest in the winter.